BRAND IDENTITY & DESIGN
A bold red, cream and charcoal identity, brought to life through printed materials, apparel, signage, vehicle graphics and a responsive website.
Logo design · Brand guidelines · Print design · Apparel · Signage & vehicle graphics · Website design & development
A landscaping identity needs to be recognisable in very different settings: on a printed brochure, on workwear and on a vehicle seen at a distance. The design challenge for DPR Landscapes was to carry the same clear visual character across that range of sizes, materials and uses.
We developed a geometric symbol and wordmark supported by a red, cream and charcoal palette. The identity work includes logo variations, typography and colour guidance, business cards, a brochure and presentation folder. Apparel, signage, merchandise and vehicle graphics show how the system can extend into the working environment. Website designs and device mockups form part of the documented project presentation.
The result is a coordinated collection of brand assets and design applications, with the symbol, typography and colours linking the pieces together. The gallery shows the breadth of that work, including the brochure, truck wrap and website layouts. The mockups make it possible to compare the identity’s appearance on a small card, a large vehicle and digital screens.
Talk to Bread & Butter about branding, graphic design or website design and development for your business in Durham Region, across Ontario or anywhere in Canada.
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